Source: http://siouxlandobserver.blogspot.com.License: All Rights Reserved.

A popular urban legend claims that any wrapper for a Tootsie Roll Pop that has an image of an American Indian shooting a star with a bow and arrow can be redeemed for free candy. It is not true. Tootsie Roll Industries created a special letter to send to any hopeful seekers of free candy. As Snopes.com describes it:

The company originally sent special letters expressing their regret to prize-seekers, then in 1982 they created their "Legend of the Indian Wrapper" to accompany those letters "with the hope that children's liking for a good story would help to assuage their disappointment."