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what.it.is:

Five x Seven 2011 marked the 12th Year of Austin's most celebrated art benefit. In an effort to recapture the glitz and the glamor of the event, re-imagined within the context of Arthouse's incredible new building, we developed an identity for the 2011 installment that felt like a party – like a real occasion – to help grow the energy inherent in Arthouse's return to 700 Congress Avenue.

Source: http://what.it.is.License: All Rights Reserved.

Source: http://what.it.is.License: All Rights Reserved.

Source: http://what.it.is.License: All Rights Reserved.